LOTTO Autumn/Winter '25
One of the most formative Italian sportswear labels, LOTTO has revealed its Autumn/Winter ‘25 collection, which consists of 14 pieces of apparel and accessories.
After having undergone a rebrand at the hands of Japanese Creative Director Hiromichi Yumoto, LOTTO has entered a new chapter in its history, steered by new ideas and visual language while paying homage to the label’s archive. For Autumn/Winter ‘25, LOTTO reimagines its archive logos and colour palette, updating them with refined designs and silhouettes that align with today’s fashion sensibilities. The collection includes standout items, such as pullovers and knitted scarves, emblazoned with the iconic ‘Milan to New York to Tokyo’ print, embodying LOTTO’s renewed identity and serving as a reminder of its global standing in key fashion capitals. Additionally, jerseys and fleece pullovers feature loud branding and graphics, with loose jogger pants and sweatshirts bringing down the tone of the collection.
Release Details:
When? Tomorrow, Friday the 12th of September.
Where? URBAN RESEARCH’s online store and its stores nationwide.
Take a closer look below.
