The North Face Purple Label Autumn/Winter '25
Following in the footsteps of its compatriot nanamica, The North Face Purple Label, exclusive to Japan, has previewed its Autumn/Winter ‘25 lookbook.
Combining 70s outdoor clothing silhouettes with a Japanese twist courtesy of Eiichiro Homma, The North Face Purple Label has produced a signature array of apparel and accessories, simultaneously serving up revised classics alongside new styles. Trousers and shorts laden with pockets sit next to outdoor-inspired mountain parkas and field jackets, while insulated soutien collar coats, Alphadry suit jackets, and flannel shirts lend themselves to everyday contexts. Catering to men and women, the silhouettes are characteristically oversized yet functional enough for traversing outdoor and urban environments, thanks to performance-derived materials and techniques, such as Polartec, Pertex Unlimited, and GORE-TEX. Reflecting the seasonal, The North Face Purple Label leans into a more sombre colour palette defined by earthy browns and maroons, overwashed greys, and black.
Release Details:
When? In the coming weeks.
Where? nanamica’s online store and its physical stores.
Take a look at men’s and women’s looks below.
