White Mountaineering x UNIQLO Joins Forces for Autumn/Winter '21
In a slight twist of fate, UNIQLO and White Mountaineering will be joining forces to release an outerwear collection for the Autumn 2021 season.
The thesis behind the collaboration came to Yosuke Aizawa, founder of White Mountaineering, when he discovered the stress-free feeling of wearing UNIQLO LifeWear - it suits a purpose and is important to our daily wear-to-wear. In the past, we have seen many WM collaborations with other brands including adidas and Millet, but this is the first time the label will be working with a name like UNIQLO to make functional and technical outerwear more accessible to consumers. Two pieces from the collection that have been previewed are the Hybrid Down Oversized Parka and Ultra Light Down Oversized Jacket which Aizawa has designed with the intention of creating a ‘common language between parents and their children’ allowing a uniform to be adopted that combines the simplicity of LifeWear and the functionality of White Mountaineering. The Hybrid Down Parka features a number of pockets on the front with two waterproof zippers on the chest, a two-way zipper and velcro-adjusted cuffs. Rounding off the collection is the Ultra Light Jacket which is cut to the style of a military liner with quilting all-over, button-closure for the main placket and two waist pockets. It will be available to men, women and children.
It has been announced for the Autumn 2021 season, so will be arriving in stores and online soon.
Stay tuned for further updates on the upcoming collaboration. In the meantime, catch a teaser below and check out an interview Yosuke Aizawa did with UNIQLO’s LifeWear magazine.
