ATON Autumn/Winter '25
The Japanese label headed up by Yasuharu Kuzaki, ATON, has unveiled its Autumn/Winter ‘25 collection, with select pieces available now.
While its offering may appear ordinary from afar, ATON is best appreciated by understanding its philosophy: ‘upgrading the conventional concept of “STANDARD”’. This can only be achieved by a cross-category lineup that can be enjoyed by men and women alike, offering coats, knitted jumpers, wool tucked trousers, silk button-down shirts, leather footwear, and a host of other elegant and beguiling silhouettes. ATON places a particular emphasis on materiality and texture to achieve a structural garment that combines form and comfort. Reinforcing its wearability, the colour palette is kept fairly refined to standard tones of navy, grey, black, cream, and brown, with hits of red and green for contrast.
Release Details:
When? Select pieces are available now.
Where? ATON’s online store.
Take a closer look below.
